Scott Snibbe of Sona Research discusses a distinct form of augmented reality focused on social interaction: social immersive media.

Social Media and Technology are on a collision course that is going to create new ways to receive, interact, change, share, manipulate and send your media, content, ideas, brand, expertise and knowledge.

Here in this Standford University presentation some valuable insight is available that talks about this direction.

Scott Snibbe of Sona Research discusses a distinct form of augmented reality focused on social interaction: social immersive media. He also describes approaches to clearly communicate cultural and scientific ideas through the medium, and how to promote specific distinct social behavior in uses. Scott also discusses design principles and interaction techniques to create strong emotional responses and social engagement through visceral interaction.

Stanford University
Stanford Center for Professional Development
Stanford University Channel on YouTube

Tweet Twins advises COMET as they prepare launch for the next 10 years.

COMET was launched as a charitable trust to deliver support, encouragement, advocacy and guidance to many in the South Auckland region.
Ten years ago “significant gaps between the overlapping responsibilities of the Crown, local authorities and education providers” were identified in the Manukau Education Strategy Steering Committee’s 1999 report.  COMET , was born to address these gaps. The committee recommended “a focused approach that encourages collaboration” through the establishment of COMET, as a stand-alone charitable trust and as a Manukau City Council Council Controlled Organisation. COMET will be absorbed into the Auckland Supercity when Auckland’s multiple City Councils and CCO’s merge in 2010.
The 10 year anniversay co-incided with the worst economic global depression world wide where world-wide businesses crash landed, staff had to bail out from failing companies and banks were brought to their knees.
Fortunately it has also co-incided with one of the most exciting era in IT based communication with the Web 2.0 and Social Media phenomena, that is also having an equally dramatic on industry, technology, business trends, mass and individual communication methods.
COMET runs a range of innovative programmes such as the Principal For A Day, where a local business leader becomes the nominated school principal that is designed to facilitate open, transparent one-on-one discussions between school leaders and their business counterparts, each party is able to better understand and appreciate the other.
The benefit is mutual, as schools and businesses discover that these partnerships offer a multitude of ways in which they can benefit and help one another. The COMET Principal for a Day scheme provides an opportunity to discover these benefits.
It has been estimated that over 1,500 families in Manukau City have seen and experienced COMET in action and the COMET staff crew has grown from one staff person to a fully manned operational team of 10 fulltime staff.
Bernardine Vester, Chief Exective of COMET realised during 2009 that the organisations methods to engage with its various stakeholders had to change to keep apace with the new trends of Social Media, but more importantly to do this in a far more engaging way and at various touch points.
To help facilitate the flight path for COMET as it prepares for the launch into the next decade, COMET secured the services of the Social Media Consultancy and training team know affectionately as The Tweet Twins, to deliver a 2 hour insight as to how Social Media can bring the engagement they desire. The briefing seminar will explore some of the tools, trends, techniques, how to and cut through the mystery that often faces new teams wanting to launch their own Social Media flight path.
Posted by Kevin Andreassend, Co-Principal of the Tweet Twins.

Social Media Marketing in NZ 2010

A new article on Social Media Marketing in 2010 – what will it be?

2010 Tweet Twins Social Media Marketing NZ

‘What is Social Media?’ is a frequent question raised in 2009. Now the Social Media Marketing questions in NZ may become:

  • How can CEO’s use trust in Social Media to their benefit?
  • How can CEOs use the potential of social media sites like LinkedIn and Twitter to support business growth?
  • How do I use the human side of business beyond Social Media?
  • What are the do’s and don’ts of sharing in Social Media in business?
  • How do I use Social Media to market online beyond the website?
  • Where do I begin with Social Media?
  • How do I set up Social Media strategy?
  • What does a Social Media campaign look like?
  • How can we make the most of Social Media in NZ in 2010?
  • How are NZ organisations using Social Media?

When you do a google.co.nz search, headlines reveal Government organisations like Webstandards.govt.nz discuss implementation of social media monitoring;
NZ Post raises the question – Is Social Media your media?
3 News reported recently that more independent businesses are venturing into Social Media to build relationships with customers.

Businesses are using social media like Facebook, LinkedIn and blogging tools to form new and lucrative connections with customers. More than likely you have heard talk about social media and wondered what all the fuss is about – and more importantly how can it help your bottom line.

We welcome you to ask us questions about Social Media. Or come along to one of our workshops.

Tell us where you are at with your Social Media journey. Hit the RSS feed button so you can receive updates of the blog rather than hunting for Tweet Twins news on the top left or right corners of this web site.

Written by Jenny Wilmshurst, Tweet Twins Social Media Marketing in NZ:
Social Media workshops, Social Media seminars, Social Media strategy, getting Social Media into businesses both large and small. Social Media for CEO's, business owners and their teams.

Social Media NZ 2010

Social Media Marketing NZ 2010 – Tweet Twins opinions regarding NZ’s uptake of Social Media in 2010.

USA’s Social Media uptake is several years ahead of New Zealand’s business community in terms of attitude, understanding,  technology uptake and knowledge base. NZ’s LinkedIn professional networkers regard Social Media as no longer a fad.  This can become the ‘year of  Social Media’ for NZ businesses. Reign Social Media Marketing NZ!

Social Media NZ 2010 –  10 reasons adoption of Social Media NZ will escalate in 2010:
1. Old tactics don’t work. Awakening to the need for Social Media. Realisation that the old marketing tactics aren’t working any longer. Marketers, business owners have an earnest need to find and tune into markets differently.
2. Referral marketing works. Referral markets (word of mouth online and offline) are more credible than an advertiser’s message.
3. Research habits change. Significantly customers’ research and decision making modes occur online before buying mode: much is using Social Media tools. Therefore capitalise on opportunity to tune in to where and how they look.
4. Media consumption habits have changed. Markets under 35 no longer take notice of traditional media. They listen and talk about brands and products and make buying decisions through Social Media. If you aren’t using the media your markets are migrating to then you miss out on a whole market demographic. We watch less TV, buy less newspapers.
5. Attitude with new questions. Transitioning NZ’s questioning whether ‘to or not to Social Media’ will become ‘How do I use social Media tools?’ and ‘How do I Social Media?’
6.  Pioneering provides opportunity. Being a pioneer-on-the-block to Social Media within each industry gives your brand a head start, before it becomes too crowded or comptitive.
7. Planning choices. Social Media requires a media planning choice. Always always always remember that although Twitter, LinkedIn, YouTube and Facebook are popular with the media. There are a many other types of Social Media tools available. You still need to evaluate which Social Media options are best for your market. Different Social Media fit different demographics and psychographics.
8. Buying cycle changes. Getting into Social Understanding that the markets will take your client base if you don’t provide them with the info they need, lead them through the online information seeking and relationship development pathway,  or pay attention to them.
9. Recognition of Social Media needs. Those experimenting with Social Media will ask how for assistance in effectively incorporating Social Media organisation wide.
10. Understanding Social Media’s impact & scope. Understand that Social Media is no longer about a tactic or channel.It is a whole collaborative way of doing business.

Where Social Media was in 2009:
Visiting Social Media sites is the 4th most popular online activity – ahead of personal email
14% trust ads, 76% trust personal recommendation
2/3 global internet population visits Social Media

Nielsen, Global Faces Networked Places 2009


Where will you take your business to with Social Media in 2010?
We’d regard it as a privilege to help you you make your transition through Social Media effectively. Just ask us.

Written by Jenny Wilmshurst, Co-founder, Tweet Twins Social Media Marketing NZ

My Social Media Wishlist for 2010

2010 Here we come

2010 Here we come.

Political – Those trapped in Iran can get the message out via Youtube and Twitter.
Cultural – Increased understanding can reduce intolerance and terrorism.
Oppression – That North Korea citizens are each given a facebook page.
MusicTre-Belle become a You Tube sensation.
Statistics – People realise it is quality not quantity that makes Social Media persuasive.
Tax – Governments do not create a Social Media tax.
Engagement – Companies begin to realise Social Media is simply another way to engage with your market place.
Pace – That I can keep up with all the developments.
Target – I keep focused and not get distracted by all the new goodies.
Success - Social sensations are worthy and deserving for a greater good.
Learn – That we never stop understanding the power of Social Media.
Smile – That we appreciate those we connect with and not take them for granted.
One Family – We are all in this together. People discover tolerance.
Peace - That the power of Social Media can bring a change in many less fortunate lives.
Who is it – Surprise me with the next YouTube wave.

What would you add to this list?

Free Webinar – How to blend Twitter & Google for a continuous, up to date lead generation system

Google has entered into an arrangement with Twitter whereby Google has access to Twitter’s real time data. Google’s own search repository is a bit more historical while Twitter’s results are by nature real time.

Now you can use Google’s superior search technology with Twitter’s real time data and get a leg up on the competition. The webinar will show you how to blend the two and create yourself a constant flow of fresh leads.

Let’s say you sell products or services to realtors in the state of Texas or the North Island of New Zealand. Whenever a new realtor in Texas or the North Island starts using Twitter, you want to be informed. Using the methods in the webinar, you’ll be able to do exactly that.

In addition, using a separate method, you can accumulate a large number of Twitter users who happen to be realtors.

We will also discuss how to keep your followers engaged. Acquiring followers on Twitter is important but keeping them is even more important.

To better understand the concepts and for ease of navigation, you may want to open the following in separate browser windows before the webinar starts:

Date: Tuesday, December 29, 2009:  Time: USA Time.

  • 9:00 p.m. Eastern
  • 8:00 p.m. Central
  • 6:00 p.m. Pacific
  • 02:00 GMT

Here is the link to the webinar to register: http://bit.ly/ayjEp

Almost FREE GIFT: In the meantime here is a

almost free download

to the 24 Hour Expert Twitter Manual

What is in a Telephone number and a Surname.

If your phone number was a USA Patent Number for an invention, what smart invention or idea could you claim as your smart idea.

This database gives an interesting insight to the creative ideas that people have. For some they solve significant problems, opened up unimaginable wealth and others the seeds that went onto become 21st century giants. Visit here. http://www.patentstorm.us

Actress Jamie Lee Curtis is a patented inventor – she created a diaper equipped with a premoistened baby wipe. And that’s no act!

Comic actor Danny Kaye received patent D166,807 for the co-design of “Blowout Toy or the Like”. It’s similar to one of those toys that unravels when you blow into at a birthday party except Kaye’s has three blowouts going in different directions, not just one.

Dennis Gabor, British physicist, is quoted as saying, “Transmission of documents via telephone wires is possible in principle, but the apparatus required is so expensive that it will never become a practical proposition.

WHERE IS YOUR SURNAME ON THE MAP
Have you ever wondered where most of the Smiths, McCaws, Morrisons or millions of other surnames are resident.

Geographers at the University College London (LUC) have developed a remarkable tool for tracing family history. It is alos a powerful tool for Governments to keep track of international and intranational migration.

The database holds over 300,000,000 names in 26 countries and represents about 1/6th of the world population.
It shows in particular how Anglo-Saxoin and Celtic names have spread over the globe with the English speaking diaspora. Some interesting insight can be ascertained, such as surnames can sometimes become more frequent in the former British colony than in Britain or the coutnry they originated in. A case in point is Brown which is more frequent in Australia than England, though the most popular region is Scotland.

Enter your name on the site – you might be rather surprised in the findings. http://publicprofiler.org/worldnames

Ideas for the World Party in Auckland 2011

The TweetTwins have started to ponder the opportunities that the RWC2011 presents here in Auckland and how can Social Media in all its various guises help create a memorable event of engaging activities throughout the two months of sports events and celebration for what is being billed as THE party event for 2011.

MASS OCARINA MOBILE ORCHESTRA … Tweet Twins Classical Orchestra featuring Tre-Belle the Pop Opera kiwi sensation trio and 20,000 Ocarina performers!

One concept could be to create a mass engagement with one of the most persuasive pieces of technology in the form of the iPhone and create the world’s largest mass media mobile orchestra. Imagine 1000’s blowing into and playing their iPhone in what becomes one of the oldest wind musical instruments. Now if we can just get the Auckland Philharmonic to ditch their violins, flutes and learn to play the Ocarina they could lead the world’s largest mobile orchestra, Tre-Belle can be the lead singers and you are in the orchestra.

Stanford assistant professor and entrepreneur, Ge Wang is co-founder of Smule that takes the iPhone and turns it into a 12,000 year old wind / touch musical instrument call the Ocarina.

If the Ocarina fascinates you download the application here and get practicing. Free MP3 Download: http://www.zshare.net/audio/601729935…
Ocarina by SMule: http://ocarina.smule.com
Check out SMule’s Ocarina Contest for a chance to win $1000!: http://ocarina.smule.com/contest

STREET TELEVISION

Street Television is is still rare event but when it occurs the effects can be rather mesmerising. It can take on many forms and in the following case it is 3D building projection.

Now here is an idea, wouldn’t it be fun where you could log in from your home country prior to flying down under for the world’s largest party in 2011 here in New Zealand, publish your photo, your tweet and it is mashed up for a grand social media meetup in Aotea Square. 1000’s of people all keen to see did their contribution make it onto the big screen.

As you can see for the group that gathered to view this Street Television they were encaptured by the work of Dutch based NuFormer. Good work guys.

World Party 2011 is happening in our city and will be a once in a life time event.  Would you like to be part of a Social Media phenomenon with TweetTwins?  We would love to hear your idea of how Social media can play a role. Remember that huge growth in the next two years will change Social Media as we know it today. Do you have an idea for an event, want to be involved, have a suggestion? We want to hear from you. Just leave a comment below as we will be checking this out regularly.

Also just so you know a New Zealand first will be happening right in the centre of down time Auckland…the City Council has approved 1.6million dollars for a huge permanent LED screen in Aotea Square – so how can we use Social Media on the big screen as we would love to hear your brilliant idea.

We will be presenting a Social Media implementation plan to City Council based on your input.

Here are a few ideas to get the ball rolling.

  • Downtown city wide treasure hunt
  • Crowd wave
  • Tweet Dating
  • Set a world record event
  • Most popular surname coming to the World Party.
  • Who can meet the most of their Twitter Followers / Following face to face?

Yulia is our Christmas featured Singer at TweetTwins

STOP PRESS: Tweettwins December artist – Yulia has a show coming up on 2009-12-31 at 23:30 @ Live Internet Broadcast – The World, NI http://lnk.ms/55jcP

It has been a while since we featured a singer here at TweetTwins and with Christmas fast approaching I thought it was time to bring you another in the TweetTwins Playlist.

I went back in my mind and thought I would bring you music from another world where I have spent much time in the depths of frozen streets, cracked trees, gorgeous fur clad women, where steam comes from street vents, where a lady hitch hiking down a road is a common sight as she heads across town and a hardness in life that still has cracks of delight and surprises. It hit the news this week when the nite club in Perm (Siberia) caught fire…ah it bought back many memories and I could recall the smell of Russian buildings, the clanking of the steel doors everywhere and sense the bruff security guys. So in a dedication to those who lost loved ones on the edge of Siberia leading into Xmas there can only be one choice.

The singer leading into Christmas is none other than Yulia MacLean whose humble beginning in NZ was as a migrant secondary student and daughter of her “mail order bride” mother from Russia. Today Yulia is a warmly favoured singer in 9 languages with a beautiful voice based in Wellington. With an impressive success scale to-date, Yulia enjoys packed concerts whenever she performs. Behind the voice is an avid user of Social Media who has a presence on many SM platforms. Yulia’s Facebook site is a good demonstration of commerce, free content and helping her get close to her listeners. Yulia has come along way since working as a young student / supermarket worker in Russia from her home city of Volvograd (Stalingrad). Hers is a story of surprise, enchantment, unexpected acknowledgement wrapped up as a true Cinderella story.


Yulia recorded “Teehaya Noch” (Silent Night)

This song has a very close ring as I visited the site a number of times where the house stood where this massacre occurred not to far from my apartment. When Yulia sings in Russian it brings back many of the memories and feeling I have as I remember gazing out of my apartment window in Ekaterinburg, or travelling in the maze of Russian underground rail, or wandering the halls of the Hermitage or finding my way thru many foreign Russian streets very late at night as the snow crunched beneath my feet. The goose bumps become very real when you have lived in Russia.

We Are All Alone
Audio Jukebox on Yulia’s music at here Facebook account
Into the West This reminds me of a train journey I made out of St Petersburg into the countryside to visit one of the grand homes.

Tweet Twins Christmas Message

Tweet Twins have a message for you. Merry Xmas to all our new and old friends. We trust that the new year will hold special moments, new discoveries and opportunities to grow your business.

Christmas time means many things to people. One common aspect is the concept of gift giving. So keeping in the tradition we want to provide a useful gift for you in the form of a Resource Guide written by online guru Mike Filasaime. Simply click on this link and you will be taken to the down load area. Happy reading.

BONUS JAM PACKED MANUAL ON SETTING UP AND MAKING MONEY FROM YOUR BLOG
Click here to get The Blog Profits Blueprint

Xmas and Holiday Reading – Free and Paid Books

It is time to sort out the reading material before Xmas day. So here is one book I recommend written by Dan Zarrella, that will bring you up to speed on Social Media. Guy Kawasaki reckons it will save you 4 weeks of research. I reckon it will give you an extra week of fishing or tramping and still allow you to finish your holiday a lot more informed.

Are you looking to take advantage of Social Media for your business or organization? With easy-to-understand introductions to blogging, forums, opinion and review sites, and social networks such as Twitter, Facebook, and LinkedIn, this book will help you choose the best — and avoid the worst — of the social web’s unique marketing opportunities.

Tweet Twins recommended Christams Reading

This book by Dan will get you up to speed rapidly over Xmas.

The Social Media Marketing Book guides you through the maze of communities, platforms, and social media tools so you can decide which ones to use, and how to use them most effectively. With an objective approach and clear, straightforward language, Dan Zarrella, aka “The Social Media & Marketing Scientist,” shows you how to plan and implement campaigns intelligently, and then measure results and track return on investment. Whether you’re a seasoned pro or new to the social web, this book will take you beyond the jargon to social media marketing mastery.

- Make sense of this complicated environment with the help of screenshots, graphs, and visual explanations
- Understand the history and culture of each social media type, including features, functionality, and protocols
- Get clear-cut explanations of the methods you need to trigger viral marketing successes
- Choose the technologies and marketing tactics most relevant to your campaign goals
- Learn how to set specific goals for your campaigns and evaluate them according to key performance indicators

Praise for The Social Media Marketing Book: “Let Zarrella take you to social-media marketing school. You’ll learn more from reading this book than a month of research on the Internet.” –Guy Kawasaki, co-founder of Alltop.com

If you would like to purchase this book online for the reduced price of $US13.95 then click on this link.

FREE BOOK FOR YOUR CHRISTMAS READING

Courtesy of online marketing guru Mike Filasaime we have a special Free Resources Report. Click on the link will take you to the download. Its FREE, no need to buy anything… it is our Christmas Gift to You. It contains a wealth of resource information… I only wish someone gave me something like this when I started my online journey


Christmas Shopping reinforces the move to go online

Shopping online in New Zealand is anticipated to explode to $1 billion a year according to RCG and will grow 25% a year for the next five years and by 2020 it will be $2 billion.

If one looks at the USA market, it is possible to gain a sense of where the New Zealand market can head to. In the USA Best Buy have embraced Social Media whole heartedly and adopted Social Media technologies and strategies to get inside the heads and dreams of their customers.

As the market in NZ becomes more confident buying online the challenge to certain sectors in main street will occur. This occurred two years ago with one DVD / Gaming retailer in Auckland Dominion Road who closed their store and exclusively deliver and sell online from a warehouse based in Albany where their system now operates 24 / 7.
The challenge for many NZ companies is to how to engage with the buying public well before they ever enter the store. There is now a significant move to compare and research online to determine where you will buy. The market is becoming segmented significantly … how many 20 year olds are being influenced by newspaper advertisements compared to what they might take notice off on a blog site or a recommendation.

In this video Barry Judge shares insight as to where Best Buy have come from and going to.

Is traditional media being usurped by digital marketing? We know one thing, that the noise is getting louder, the need to gain attention more challenging, the messages increasing at a rapid speed, the direction of communication changing, the tools evolving and the attention span becoming less.

The question we all need to constantly ask? How do we gain attention in an increasingly crowded market place. More precisely what strategies and plans in 2010 will you implement. Will you rely on what you have done previously in the last three years or will you look to innovate and lead.

Posted by Kevin Andreassend. Tweet Twins Partner. 

Measuring your Social Media activity with Xefer

Measurement of your Social Media activity is an important aspect of measuring the amount of attention you are receiving, your influence as a thought leader, your connection. There are a range of tools available to measure many aspects.

This tool is one of the many live tools. In this case it measures your Twitter activity with an uptodate list of those who reply to your tweets.
The following is a recent chart of the Tweet Twins tweets. Click on this link will take you to a live link where you can also measure your tweets. Make sure you scroll down as you will see those who have engaged with the Tweets and event the tweets at the time.
Tweet twins Twitter Chart

Corporate use of Twitter gets a major kickstart

Twitter is growing in importance as a communication tool goes without saying. Most mature users of Twitter understand that the “I am having coffee mindset” or “I am dodging a golf club swing” tweets are attributed to a certain sector, however there is a significant trend to use it as a serious communication tool.

To help manage the enterprise use of Twitter, Twitter have announced a enterprise solution called Contributors that allows multiple users access and manage the one Twitter account. Anyone can log into a single account as long as you have the password, however as Twitter matures as a enterprise tool and integral to business, there will be a need for specific business features at web and API level. On the surface when a tweet from @Twitter is posted it would include @Biz in the byline.

Some of the benefits of this of this new feature.
1 – Helps clarify the issues of personal and business Twitter accounts
2 – Now one person does not need to shoulder the Tweet load and the diversity should make for a multi facted communication stream.
3 – Accountability comes to the fore as both the tweeter’s Twitter profile and the companies ID will both be displayed.
4 – Social Media drives responsible communication due to its transparency
5 – The company brand come’s through the personalities of the staff. At the end of the day it comes down to not wanting to  engage with a logo… it is the people, the smile the friendly voice we want to engage with.
6 – Twitter’s Contributor app will interact with http://cotweet.com making it easy to migrate and integrate.
Cotweet is a standalone application that is available to enterprise and allows the management of multiple Twittter accounts.  CoTweet allows you to post your updates to Facebook, LinkedIn, Yammer and dozens of other social networks.
cotweet management tool
It is interesting to see how European airline easyJet (@easyJetCare) use CoTweet to manage customer service interactions through Twitter. This interesting BBC News video covering the impact social media is having on the travel industry features Paul Hopkins, Head of Easyjet Customer Experience and his teams efforts.
Posted by Kevin Andreasssend Founding Partner of Tweet Twins

Eurostar teaches every CEO a lesson in Social Media

One the eve of Christmas every CEO should take note of the customer relations saga in the frozen landscape of England that has befallen Eurostar. Talk about being pelted by a snowball, this is one classic example of how not to be the targeted snowman.

For any company CEO, manager who wonders about the usefulness of how Social Media could have saved the day or at least reduced the number of snowballs being thrown, take heed of the case with Eurostar .. it is one very cheap lesson in real time disaster management, client communication and how Social Media could have been implemented …instead of being cancelled earlier in the year.

There are numerous specific lessons that can be drawn which I will come back to cover in this post shortly ….. in the meantime I need to pop out and do some Xmas shopping in the warm evening air… thank goodness Xmas down under is Summer.

What does a US cop and NZ politician have in common? …. alot more than you might think.

Can a Washington DC cop and a New Zealand politician teach us a lesson or two in Social Media. The world has heard by now, about the New York cop who took afront to a few snow balls landing on his vehicle. How he then jumped out of the vehicle and started brandishing a pistol.

Hmmm….snow balls against a loaded pistol…. the snow might have started to turn a shade of red had not the uniform kind not turned up.

So lets look at this from a social media perspective…..

You start a rave, a wave a buzz and a following. Maybe you posted a video, caused some online heated discussions, sent an email that went public or even maybe a mobile phone voice message gets posted. What seemed ok in one setting suddenly turns ugly, someone objects and voices the opposites, name calling starts and a viral headache starts to swirl through the snow storm.

What do you do..try and create the bigger snow ball and compelling argument, maybe you whip out your online pistol, call in the legal team …if so be very very careful how and where you aim…the fall out may have ramifications on line and offline that you could hardly imagine.

I think of an artist who thought he would take a short airflight, no big deal, been there done that many times. Waiting for the plane to taxi he noticed looking out the window his guitar on the luggage trolley. Gobsmacked he saw the loading crew then begin to toss his guitar case around. Now to cut a long story short and 12 months of wrangling with United Airlines for an apology and new guitar did not deliver the satisfaction Dave desired in his off line world. So the only thing he felt he could do was write some songs about his experience. Publishing the first 3 minute song did the unthinkable that even he could not imagine …very quickly the share value of United Airlines dropped by $US180,000,000. Now when did this go live July 2009!

So back to our Washington DC cop….
Lesson # 1 – Watch before participating, it may not be what it seems.
Lesson # 2 – Check your attitude and mood before going in all guns blazing.
Lesson # 3 – The words and acts may not actually appear as they do on first appearance.
Lesson # 4 – If you are about to fire your bullet, take your finger off the submit button, wait, wait and wait some more. Then review.
Lesson # 5 – Your position and outfall may have long term career implications.
Lesson # 6 – If in doubt ask your mother, colleaque or valued friend.

Here in New Zealand we have had a recent volatile trigger happy politician almost have himself booted out of his party by the name of Hone Harawira. In November Hone Harwira’s “white motherf***ers” email to Buddy Mikaere brought the Maori Party leadership to the verge of expelling him.

15 years ago alot of the volatile stuff was hidden, whispers or shouts behind closed doors and never surfaced, but today it is virtually out in the open and can spread virally within minutes around the world. However sometimes trigger happy people never seem to learn, they shoot their mouths off clearly showing an inner character that lacks good judgement, a lack in a good grasp of the English language, poor choice of words and clearly demonstrate they are a bully at heart.

Hone Harawira’s latest indescretion, “No shit folks – either this gets sorted out, and quickly, or I go apeshit on Monday – the day before the launch”. He said that while in general he expected to get “shafted” by bureaucrats, ” I don’t expect to get shafted over a project I was leading for the minister. he went on to describe “and expose this as a sham” if they did not make changes he wanted.

So in conclusion, being a bully is simply not acceptable Mr Hone Harawira online or offline and for anyone caught in an online snow fight, be careful what you submit the snowball may only grow bigger and it will never melt.

Posted by Kevin Andreassend Tweet Twin Co Partner

Susan Boyle unwittingly proves the power of Social Media and Video

Video is one of the fastest growing means of on online communication. The power of it was demonstrated  last year with the metoric rise to international stardom of Susan Boyle when her appearance on the Britains Got Talent and then the immediate growing rumble online, to the massive unprecedented surge online around the world literally created a superstar almost overnight.

Within a few bars of Susan opening her mouth the judges and audience knew something very special was unfolding before them. Once the outside world got wind of the performance within hours the wave began that has never been seen before…and as they say the rest is history. Dam your parents above must be proud of you Susan, your bullying school mates must be so jealous. Susan you were  a bright light in the worst year since the 30’s.


One Social Media engine helping to cataloque and make the millions of videos coming on line is Vodpod. You can see we are actually using Vodpod on the side bar of this web site.
Tens of thousands of Vodpod users comb the web every day for the best videos relevant to their interests and passions and tastes. They’ve aggregated, collectively, nearly 3.7M videos from over 12,500 different video sites. We just give them the tools.
Early next week, we’re making some changes to the Vodpod account page and overall navigation on the site.
In addition to making the Vodpod home page (Vodpod.com/account) a lot cleaner, these updates make it easier and simpler to:
  • Edit and manage your video collection
  • Add a video (by search, or pasting in an embed code) no matter where you are on the site
  • Share your collection on other sites and services
On the updated site, you’ll see a navigation bar with an “Add Video” button and search field on the right side:
This is what Vodpod is all about. It’s about people helping people find the best videos.
Posted by Kevin Andreassend, Co-Principal at The Tweet Twins

Make money from multiple blogs

Why would you have multiple site?

Experienced online marketers have tested and measured the benefits of producing niche websites. International trends endorse this. Niche sites maximise searchers’ interest in diverse subjects e.g. better goldfish care. Website owners get their income from their blog or website. Some options include paid search (e.g. Google  Adsense advertising which shows on your blog), membership sites, payment per lead (CPA), affiliate marketing (selling online for a commission),  video / audio marketing (free video followed by payment) and so many more methods. Some options are more automated than others. Multiple blogs are perfect for getting increased traffic and page ranking.

Multiple blogs mean multiple income streams. If each blog earned between US$100 and US$5,000 then the idea of having multiple blogs designed to require very little hands on effort , or outsourceable effort would be an absolute win, wouldn’t it?! If you had 10 blogs earning $100 each that’s US$1,000 monthly extra for the mortgage, groceries or a holiday. If each earned US$500 that’s US$5,000 extra monthly. Looking even better. What if you had 40 blogs? and your target earnings are? While you’re gobsmacked by the number – yes, there are folks who own even more!

How would you manage multiple sites?
To manage multiple blogs, you would benefit from using management software. This software is more time efficient for the website owner. Several options are:
* WordPress MU - manage multiple blogs, multiple databases, with one application -
* Manage Multiple Blogs – Manage Multiple Blogs RPC -
* WPMultisite

You can also use a multi-author system:

Here is a great article on the practical self management aspects and how to manage multiple blogs effiiciently.

Many are building almost passive incomes, after the early 6 months hard graft, by using blogs with adsense and linking the blogs together for SEO reasons.

Worthy of your thought! Your bank balance may benefit! If you would like assistance in setting up low cost sites, please contact Tweet Twins.

Written by Jenny Wilmshurst, Tweet Twins Social Media Marketing in NZ:
Social Media workshops, Social Media seminars, Social Media strategy, getting Social Media into businesses both large and small. Social Media for CEO’s, business owners and their teams.

There’s light at the end of the tunnel!

Are you thinking of creating a product from your skill & knowledge base that sells while you sleep or are thinking of getting prospects to contact you for live consulting services. The latter is not a ‘earn while you sleep’ revenue model.

The ‘earn while you sleep’ online marketing content has made many successful from their marketing initiatives

If you are thinking of developing a product or service that can be packaged and sold online then we can help you with the tools and processes that go with that.

For anyone who wants to develop a product for sales online (the while you sleep version) the general process is:
* decide what service can be packaged into video/ebook/webinar (or sell someone else’s on commission)
* create a product/service that can be monetised
* develop and enhance your website presence appropriately
* get the SEO right on your site
* set up automated payment systems
* create an online marketing plan to drive traffic to the site
* devise an online pathway that leads prospects to the chosen action (be it for list building or for immediate conversion to sale). Use automated tools
* optional – set up automated systems for others to sell your product on commission (if that is what you’d like to do)

With LinkedIn, article & video marketing, bookmarking you could create a passive income if you really would like that and committed to doing the initial ground work.

Tweet Twins can assist you with the process.

Free Mini Blog Course

By now you have probably heard someone talking about blogging, you may have even visited a few blogs recently. A blog is simply another name for a web site, but not just any kind of web site. It is a new format of creating personal interest topic, niche topic and business web sites. They can be completely free, you don’t even need a computer degree or any college training.

Probably the most difficult aspect is knowing how to turn a computer on and how to connect to the internet. If you have found this page and can click on the picture … you are well on your way to making a blog site to win customers and influence your market.
To help get you started we have here for you a 16 page free Mini Blog course. We guide you step by step how to register and setup a blog with your own domain name. So without spending any money this will get you underway with your very own blog simply by clicking the down load link.
Free Intro Course to Blogging.

Download the free Intro Course to Blogging. It is your pre-cursor to Blogging With Pride

The mini course is a precursor to Blogging With Pride, a far more in-depth course where we cover each area in far greater detail where we will start you
right at the very beginning showing you the best newbie information including:
  • What is Blogging
  • The basics on Blogging
  • Why you should Blog
  • The advantages of Blogging
  • How I started out with my Blogs
  • Promoting your Blog
  • A step by step guide to creating your Blog
  • SEO Blogging
  • Finding a niche to Blog about
  • Blogging for personal use
  • Creating Blog traffic
  • Planning your Blog
Let me state now categorically that competition doesn’t matter and none of the system I’m offering you involves Adwords or anything similar.
Forget what you’ve been told and think about it from a common-sense point of view. How hard can it be to set up a blog telling someone all about a subject that they want to know about (I’ll show you how) and offer them links to paid products for them to buy from you in exchange for money?
Now I understand you’re reading this wondering how it would help you because I’m going against everything you’ve ever read about blogging.
And The Best Way To Prove This To You Is To Show You How I Do It, With Examples Of My Own Blog, Full Explanations and Full Guidance.
Copy my methods and I can see no reason why you shouldn’t have the same success with your niche sites that I do. If you too are sick of the get rich quick schemes and having your ass kicked with over the top Adword charges.
To achieve your success click on this link and download the free course and then set aside 1 hour for an enriching rewarding knowledge boost.
The Tweet Twins teach you how to set up blogging tools, enter content, embed content from elsewhere, corporate blog sites in our half day and full day workshops. We are available to run them in-house for your company or group.
Posted by Kevin Andreassend Tweet Twin Partner